learn digital marketing

Digital Marketing Made Simple: A Step-by-Step Guide
Digital marketing. Just another one of those new, fancy buzzwords you should use to sound smart in meetings or is it the real deal?

Maybe a better question is: What is it?

This digital marketing guide will show you what’s what.

First popularized as a term in the early 2000’s, digital marketing has actually been around much longer.

Like, WAY longer. About 100 years longer, to be exact.

Here’s a pic of the first digital marketer in history:

Digital Marketing world

Using a digital marketing plan to support digital transformation..

Where do you start if you want to develop a digital marketing strategy?

 It's a common challenge since many businesses know how vital digital and mobile channels are today for acquiring and retaining customers. Yet they don't have an integrated plan to grow and engage their audiences effectively, so they are suffering from the 10 problems I highlight later in this article and they are losing out to competitors..

The challenges of creating a digital marketing strategy?

In my experience, a common challenge is where to start drawing up your digital marketing plan. I think there is a fear that a massive report is required, but we believe that lean planning works best. Your plan doesn't need to be a huge report,